What does a Penguin 3.0 recovery look like? A case study

Stephen Kenwright posted, “What does a Penguin 3.0 recovery look like? A case study”

Stephen Kenwright say’s, “Though Googles Pierre Fer stated on the 21st October that the Penguin refresh affected fewer than 1% of queries in US English search results we have seen some websites recovering in the UK also.

We posted an article on Saturday explaining that we were seeing large fluctuations and some sites had certainly lost and gained rankings as a result of Penguin 3.0 at that point.

With kind permission from one of Branded3s clients, wed like to share the data were tracking for an entire SERP in the UK, along with evidence of the recovery they have had.


You might be surprised to learn that the Ecigarette SERPs are full of spam.

We track hundreds of websites in this industry, so the data set has been limited to sites that were estimating have lost or gained more than 100 visitors from Google Organic search between 17th and 20th October when the algorithm first started to roll out and when we first started to see this settling down…”
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How the CPC You Choose Affects Your PPC Campaigns Performance

The latest news from Pay Per Click Marketing Blog is titled, “How the CPC You Choose Affects Your PPC Campaign’s Performance”

Pay Per Click Marketing Blog posted, “When it comes to running a pay per click advertising campaign, there are many elements an advertiser can change, tweak and optimise in order to improve the overall success rate of the campaign. For example, the text advert can be changed to an image advert or tweaked and optimised with call to actions to promote a click onto it. Another area that can be tweaked and changed is the CPC or cost per click. In this article, I will look into the different ways how the CPC you adopt can affect your campaign’s performance.


Before we get things rolling, it is important to understand just exactly what the CPC is all about, considering there are different terms when it comes to the CPC in PPC:

The CPC is commonly referred to as the maximum CPC – the highest price you are willing to pay for one click on your advert.

There is also the actual CPC which is the price you actually pay for each click (and is generally less than the maximum CPC)…”
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Recent updates to mSpys affiliate program mark its bold and rapid growth

Performance Marketing Insider has posted, “Recent updates to mSpy’s affiliate program mark its bold and rapid growth”

“mSpy, developers of leading cell phone and desktop monitoring solution and their mSpy affiliate program become the largest on the market, as it sees an influx of new affiliate sign-ups. mSpy, which is positioned as the best parental control software and business monitoring tool, has launched its new affiliate platform with key updates to it, something not offered by any other rival company.

Existing affiliates and newly joining partners of mSpy may now enjoy the following benefits, made possible as a result of migration to thenew platform, such as better tracking, reporting and advertising solutions:

1. New tiered Revenue share system, allowing affiliates to earn up to 70% from every sale

2. New tracking and attribution platform released on S2S and 120 days cookie life

3. 50+ new landing pages in various languages released

4. New payment methods introduced Payoneer GBT and Payoneer PrePaid Master Card loads…”
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