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Are You The Master?
Written by John Colanzi
Have you noticed some of these posts in the forums or the feedback sections of the marketing ezines?
<> Is anybody really making money online?
<> Ive been promoting this program for months and Im not making any money. Is it a scam?
<> Whats the best program to promote?
<> Whats the best product to sell online?
Well if youre still asking these questions, you dont under- stand.
Product doesnt matter!
The program doesnt matter!
Unless the product or program is a scam, you can make money!
If someone is making money selling that product or service, you can too!
Are they better than you?
Are they smarter than you?
I dont think so.
Youve got to get it in your head before you can carry it on your hip.
When youre ready the money will come.
I remember listening to an audiocassette years ago by a marketer by the name of Rich George. He told the story of The Fiddle And The Bow.
Its been a long time since I listened to that tape, but the ideas are just starting to sink in.
I wasnt ready to hear the message back then, but I am now and hopefully so are you.
There was an auction in a small town and the next item to be auctioned off was a dust covered fiddle and a bow.
The auctioneer announced How much will you bid for this fiddle and this bow?
The bids came slowly and gradually reached $10.
The auctioneer was ready to bang the gavel to complete the sale, when an elderly man in shabby clothes came up and tugged on his sleeve.
They whispered for a short time and the auctioneer finally gave in to the man.
The man walked up and took a handkerchief out of his pocket to polish the fiddle and dust off the bow.
That old man began playing the most beautiful music that the town had ever heard. As he finished he handed the fiddle back to the auctioneer.
The auctioneer walked up to the microphone and announced How much will you bid on this magnificent violin and this exquisite bow?
The bidding was fast and furious and that violin sold for ten thousand dollars.
What was the difference between that fiddle and the magnificent violin?
The touch of the masters hand.
Are you the master?
I hope you dont take as long as I did to let this lesson sink in.
Stop selling steaks and start selling the sizzle.
Wishing You Success,
John Colanzi
PS: Rich, thank you wherever you are.
Copyright © 2001 John Colanzi. John publishes the Street Smart Marketing. To subscribe visit: http://EZMAILER.listbot.com If youd like to see how John uses this strategy to make money in network marketing visit: http://johncolanzi.com/cash.html
Additional Articles by John Colanzi
My Dumbest Marketing Blunder And How You Can Avoid It
Why Authors Should Blog
Getting Started
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